View The Source Code

Every website on the internet is created using a programming language called "html". In order
to see the "html code" that is used to create a webpage, we must click "view", then "source"
within our web browser (IE , Opera).


Whether or not they are using <h1> header tags and are placing the keyword "weight loss
story" within those tags.

Whether or not they are using their main keyword in the <title> tags of the website. In this
case, they are, which is one of the main reasons they're currently ranked highly for "weight
loss stories"(our dummy keyword)


Whether or not they've bolded, underlined, or italicized the words "weight loss story"
anywhere in the body of the webpage. Bolding is something we can do right away, so now we
know that we should also bold some of the keywords throughout our copy.

Whether or not they are using <alt> image tags and placing the keyword "weight loss
stories" within that tag. In this case, that answer is easy because they're not even using
any images at all! This is definitely something we can do when optimizing our website. And
another thing we can do to "one-up" this #1 ranked website. It is best to add images that
are actually named after our main keyword. For example, we could insert an image and
call it weight-loss-stories-graphic1.jpg and so on.

The final thing we want to note is whether or not they've placed the keyword once at the
very beginning of the copy, and once at the very end of the copy. This is another thing we
can do to better optimize our webpage.


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Let's Optimize Our Webpage

The first thing we need to do is select a page Title for our website.
The page title should:
Include ONLY our main keywords. The least amount of words you can place in the title,
the more weight Google will give to each of the keywords and the higher you will rank.
When creating your page title, it should not look like this:
Welcome to our website!
It should not even look like this, which does contain our main keywords, but contains an
unnecessary number of words:
weight loss story and weight loss picture and safe weight loss
Although that title isn't horrible and does contain all of your main keywords, you should do a
couple of things to cut down on words used.
This would be a perfect title for your webpage:
"Weight Loss Story | Safe Weight Loss Picture"
Notice that I've:
Taken out all of the "ands"
Replaced one of the "ands" with a "|" character
Note: This character is located on the keyboard directly above the "enter key".
Combined the keywords "Safe Weight Loss" with "Weight Loss Picture”

Always Combine Your Keyword When Possible to cut down on the total number of words that
are in your title!

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Optimize The Wrong Keywords And You'll Likely Never See Results ...

If you're anything like me, you've probably created a brand new website, Submitted it to a few
search engines and hoped that people would mysteriously show up at your site and buy
whatever it is you were selling.
After a couple of weeks go by and only a few stray people show up at your website, you decide
to try and "optimize" your website around your main keyword in hopes that you just might rank
well in 1 of the millions of search engines. Another couple of weeks go by and still no luck.
At this point you probably give up and decide to either build another website around a different
target market or just lose all hope and quit. Well, news flash, as you've probably figured out by
now, this is not the way to go about doing things.


Let me give you a specific example of what your very first steps MUST be when creating any website.



In our example, let's create a weight loss related website. Our weight loss related website will
primarily sell a weight loss eBook. Before we start creating and collecting content for the
website we need to do a little keyword research. This is VERY important and should not be
skipped. To do our keyword research we need to visit a few websites.

Do NOT start off by optimizing for the keyword "weight loss"
There are probably a million sites competeting for that keyword.

We can find some more specific keyword phrases like "weight loss story",
"weight loss picture", and "safe weight loss".


These could be possible keywords we should target to begin with. Once we have our list of 3
to 4 keywords, we need to go to Google and check out the competition to see exactly how hard
it will be to optimize for the specified keyword.

This is how we select an appropriate keyword for our business.In my next post i'll show you how to optimize them.

How to increase your alexa rank?

There are many methods which you can use to improve your Alexa rank, and most of them do work. You can find plenty of tutorials on the internet which can help you boost your Alexa Rank, I’m just listing the two easiest ways to do so.

1. Install the Alexa Toolbar

The Alexa Rank is decided by the number of visits you get from users having the Alexa toolbar installed in their browsers. So the best way to improve your rank is to find as many PCs as you can, install the Alexa toolbar and set your website as the homepage.

To Download the Alexa Toolbar for Internet Explorer and Firefox, visit Alexa Toolbar Download

2. Add the Alexa Rank Button to your Website

Each visit to a blog with the Alexa Rank button installed is accounted for by Alexa and helps in improving your Alexa Rank. It’s not as effective as the first method, but does work.

To Create a Alexa Rank Button for your website, go to Alexa Widgets, enter your site details and paste the code in your website.